Design Pictorial

Design Pictorial

Design Pictorial featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Sejong Center Rebranding

Sejong Center Rebranding is a visual identity design for the Sejong Center for the Performing Arts, a public institution opened in Seoul in 1978. The identity moves away from the usual logo style of Korean public institutions. Hangul, the Korean writing system, serves as the symbol itself, and the letterforms are combined with musical notation drawn from the six pillars of the building. Custom typefaces, stage staff clothing and a printed book extend the identity beyond the logo. The design joins old and recent forms in one system.

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Evoluwe

Evoluwe is a brand identity created for a customer service consulting firm. The identity uses the initials E and W to express shared and continuous evolution. The symbol is built from three geometric shapes that stand for three stages of the consulting process. A square represents the moment when client needs are understood. The second shape has one rounded corner and marks the start of the transformation. The third shape has two rounded corners and shows the completed evolution. The golden ratio guided the construction, keeping the identity consistent across digital and printed materials.

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Japanese Kumano Kodo

Japanese Kumano Kodo is a hand-drawn illustration created for a corporate wall calendar. The calendar theme is the old highways of Japan, including the Oshu Highway, the Tokaido, the Sanyo Highway, the Kumano Kodo, the Nagasaki Highway and the Minoji. The Kumano Kodo is a pilgrimage route used since about the year 908 and still walked today. The illustration brings the Nachi Fire Festival and Nachi Falls together in one colorful scene. The artwork is painted with acrylic paint on illustration board. The calendar has six sheets and measures 420 by 595 millimeters.

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Chang'an Still

Ancient China's Xi'an was called Chang'an Xi'an. In the Chang'an Still Illustration Series, designers envision the reappearance of the scenes recalling the stories that happened in the magical land in ancient times. Look at the Big Wild Goose Pagoda in the distance, feel the city that never sleeps at night, see the magnificent Daming Palace, see the ancient city wall with a sense of story, and there are so many scenic spots people can't wait to see. The illustration series is filled with the infinite charm of Xi'an.

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Muse

Muse is an experimental design project studying the musical perception of the human through three installation experiences which provide different ways to experience music. The first is purely sensational using thermo-active material, and the second display the decoded perception of musical spatiality. The last is a translation between music notation and visual forms. People are encouraged to interact with the installations and explore the music visually with their own perception. The main message is that designers should be aware of how perception affects them in practice.

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Fck 2020

Fck 2020 is a table calendar for the year 2021. The calendar is produced as a leporello, a long sheet folded into twelve panels. It can be kept flat and browsed like a book, or placed on a desk in the shape of a circle or other forms. Each month carries a short wish for the new year, told through polychrome modernist graphics and minimal illustrations. The intent is to turn the page on a difficult year with humour and imagination. Printing is digital on 240 gram white paper. The folded size is 169 by 240 millimetres.

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