Design Pictorial

Design Pictorial featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Happetsy  Brand Identity

Happetsy

Happetsy is a brand identity created for a pet products company. The design combines an old-school retro style with modern minimalism. The retro character is expressed through the color palette, a handwritten typeface, and polka dot patterns. Clean layouts, open spaces, and a sans serif typeface add a fresh modern touch. The logo pairs an illustration of a cat and a dog with a rectangle, a shape linked to stability and loyalty. All graphics were drawn as vectors and delivered in RGB, CMYK, and Pantone colors for a consistent appearance across all media.

Continue reading about Happetsy Brand Identity

 
Save Calendar Illustration

Save Calendar

Save Calendar is a series of illustrations created for a calendar on the theme of saving food. The illustrations show a farm field through the four seasons of spring, summer, autumn and winter. Colors change with each season, so the four periods are easy to tell apart. A symmetrical composition in a Chinese style gives the images a modern look. Month and season information is placed at the top of each sheet. The drawings were made with computer software and printed at 800 by 800 millimeters. The series shows the hard work of farmers and reminds people to value food.

Continue reading about Save Calendar Illustration

 
R Gate Emblem Corporate Identity

R Gate Emblem

R Gate Emblem is a corporate identity design created for an education technology company. The emblem is based on a keyhole motif. A white negative shape of the letter R sits inside a deep blue square and forms a gate. The gate is a visual metaphor for a doorway that opens the world of education and shares new learning experiences. Deep ocean blue is the primary color. The letter R also serves as the base measuring unit for a matching typeface in two weights. The identity system is applied to online and offline materials.

Continue reading about R Gate Emblem Corporate Identity

 
Diplomatic Relations Visual Identity

Diplomatic Relations

Diplomatic Relations is a logo created for the German Embassy in Vilnius. The design symbolizes the ties between Lithuania and Germany. Inspired by the tricolor national flags, three check marks were drawn for each country in the colors of its flag. The marks run as two parallel sides, like train tracks that move apart and then come together again. The red check marks are combined to represent friendship and unity. The colored symbol is placed on a white background and can be applied to stationery, outdoor advertising and corporate gifts. Repeating the symbol in a line forms a pattern.

Continue reading about Diplomatic Relations Visual Identity

 
Role Corporate Identity

Role

Role is a corporate identity designed for a video production agency. The identity works in motion and in still formats. The symbol is built on a rectangular shape, inspired by the rectangular forms common in cameras, clapboards and screens. The letter o is cut in half, recalling old film rolls. In motion, the symbol rolls continuously, linking the mark to the name Role, which comes from a Portuguese verb meaning to roll. All printed pieces were made using the Golden Ratio. The identity conveys energy and movement across many applications.

Continue reading about Role Corporate Identity

 
Underforest: Select Brand Identity

Underforest: Select

Underforest: Select is a brand identity created for products of the under-forest economy in Taiwan. The logo is formed by four forest-green triangles that represent the Chinese character for forest and express the idea of coexistence with woodland. Forest-green stands for natural resources, while matte gold stands for economic potential. The packaging uses simili paper for a texture close to wood and is finished with matte gold hot foil stamping. Image integration and shared packaging standards reduce material costs and support local foresters.

Continue reading about Underforest: Select Brand Identity